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Strategic Branding

Strategic branding is designed with your goals and audience in mind, curating and crafting your brand identity involves so much more than simply designing a logo. Branding is discovering who you are as a business owner: defining your audience and identifying your unique magic.

We start with a holistic, conscious approach to all projects we take on, formulating crafty, creative solutions that bring the best of Leona Collective to you. Our process is fun and purpose-driven, so you can feel confident that we have your back. 

what's included

Brand Strategy

The result of all of our collaboration and discover, this strategy
document reviews your audience, goals, vision and creative direction. 

Custom Logo Design

Your logo is your first impression so make it count! We’ll create a custom, timeless logo you’ll love. This includes primary, secondary & tertiary logo.

Color Typography & Patterns

These branding elements are essential and will be 100 percent customized. Basic branding is over. 

Marketing Materials

You know that consistency is key, so let’s create a branded marketing piece with your needs in mind.

Social Media Ready

Profiles, and banner images so your audience will recognize you everywhere. Brag worthy results demand brag worthy graphics we'll provide them for you.

Brand Guidelines & Support

All your brand identity pieces in one place, a guide that is great for passing over to your team. We'll provide support as your brand continues to evolve. 

Discovery

Our Seamless Process

Brand Strategy

Design & Build

Let's start this partnership by getting to know each other, and most importantly, explore the vision and goals you have for your business. We'll perform
in-depth research into your audience, your competitors and your unique magic, we'll shed light into what sets you apart from the rest.

Next, we'll put together a brand strategy based on our discovery.This document places your goals and dreams into an actionable plan. We'll take into account the best creative direction for your branding to attract your ideal client, retain meaningful relationships and elevate your brand entirely.

This part is our FAV! We'll apply the strategy to a visual reality. We'll craft intentional
solutions that will position your brand exactly where it needs
to be. We'll present the strongest design, and show you exactly how it can become reality through real-life examples and content.

It's time to show off! Once approved, we'll hand over all your files organized and ready to use. You have our support from start to finish. We truly care about your success and want you to feel confident in your launch. We'll be your biggest cheerleaders. We can’t wait to watch you thrive!

Share & Launch

Working with Andrea is the best thing that has happened for my brand. Just from a phone call, she captured my personality SO well through my logo, color palette and website. I could not be more grateful for Andrea and her part in the success of my website launch. 

what people are saying

Gianna Stanley | Always b Hungry

Real Client work

Kitty Mars

compassion in action

As a holistic energy healer, Kitty underwent a major transformation in her life and was looking for a rebrand that was all-encompassing, one that felt a bit more personal, honest and would be able to show off all that she offers.

scope of work

platform used

Strategic Branding &
Strategic Web Design

Adobe CC
Squarespace

Strategic Branding

Strategic branding is all about defining your audience and identifying your unique magic. Designed with your goals and audience in mind, our process curates and crafts your brand.

Have you felt left in the dust by your DIY attempts? You’ve always had a #growthmindset, but your brand identity hasn’t quite caught up.It’s time to break up with DIY and say goodbye to blending in and bland design that is less than inspiring. You have the power to make your brand all that you want it to be and we’re here to help you make it a reality.

inquire

4-6 week timeline

CLients typically invest...

All our packages are bespoke and therefore pricing varies based on the goals of the business. Don't hesitate to reach out for a complimentary consultation where we can further explore our partnership.

$3,000.00

Frequently Asked Questions

Why can't you just design me a logo?

We want to be honest with you. Professional photography will help your brand & website like no other. It’s an industry standard that is helping brands bridge the gap between professional and beginner. What’s most important is that your audience can tell when you haven’t invested in your photos. Since youa re investing the money to level up your brand, we firmly believe that goes for your photography as well. Ask us and we are happy to recommend some incredible photographers. 

How does the process work?

We want to be honest with you. Professional photography will help your brand & website like no other. It’s an industry standard that is helping brands bridge the gap between professional and beginner. What’s most important is that your audience can tell when you haven’t invested in your photos. Since youa re investing the money to level up your brand, we firmly believe that goes for your photography as well. Ask us and we are happy to recommend some incredible photographers. 

What do I need to provide?

For strategic branding: We’ll need your cooperation, trust and honesty when
working through the discovery process and presentations. We want to be honest with you. Professional photography will help your brand & website like no other. It’s an industry standard that is helping brands bridge the gap between professional and beginner.
What’s most important is that your audience can tell when you haven’t invested in
your photos. Since you are investing the money to level up your brand,
we firmly believe that goes for your photography as well. Ask us and we are happy to recommend some incredible photographers.

What is the one concept method?

We're big believers in the one concept method! What this means i that we only present one full thought out and designer concept to you in the brand identity phase. By the time you're seeing this we've explored but so many options, but have chosen the BEST solution aligned with your goals, business and ideal client. This will help us come to a final conclusion during refinements so much quicker and eases any uncertainty or decision fatigue.

How does billing work? Payment plans?

We approach each and every client as a unique case. Because each business is at a
different point in their journey, we truly do custom proposals for each client's unique needs (no matter if you are just starting out or if you are a seasoned professional).
 Typically our clients invest $3k-$5k into their branding. All projects will require a deposit when contracts are signed to secure your project slot and show commitment. Remaining balances are based on dates not deliverables.
We also offer payment plans. If you are interested we are happy to discuss to make the investment a little easier for you and keep the project moving with regular payments. 

we want you to to thrive

Start with these...

Check out these blog posts we wrote especially
for YOU! These are great places to start if you're thinking about working with us.

I wanna read more!

Things your designer wants you to know

Before Rebranding